Men's Shirts

About
The combination of contrary things creates a new style that is totally different from our idea.

Concept

• It is realistic but not realistic.
• It is trendy but not trendy
• It is strong but not strong.
• It is black but not like black.

Target

Knows the individuality of oneself clearly , the generation that can express and act freely.
The generation that concerns and makes an effort for self -satisfaction than other's thinking.

About

wonders around to look for myself in the chaos of identity and values.

Concept

Sensitive

Responds about social phenomenon, culture and fashion sensitively and expresses
it sensuously.

Androgynous

There is no meaning any more to divide a sex in fashion.

Avant garde

Creates a new style with a reinterpretation that is departed from standard item and silhouette.

Target

Refusing formal and consistent style , having strong sensibility , the sensible generation that knows how to creates own individualistic style by themselves.

Unplugged S/S 10

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